Basics Of Investing Still Apply When Markets Are Down

Friday, August 27, 2010, 8:07 AM | 17 Comments

Have a long-term strategy whether the markets are down or up. The markets get to be on the rise when investors keep buying into it, and is termed a bull market.

When they start selling – for a variety of reasons, mostly due to panic – the markets start coming down, and is termed a bear market.

What do you do when the markets are down?

Well! whatever investors do in a bull market, they should continue to take similar steps in a bear market – be consistent in your strategy and don’t panic.

Consult your financial adviser to see how these strategies might help you:

  • Diversify…

    You need a broad mix of stocks, bonds, and cash.

  • Protect future cash flow…

    If you think you need cash in the next year, put some money in savings and money market, even if the return is presently dismal.

  • Stay consistent but flexible when need be…

    Price of gold is in the stratosphere. If you had invested in gold a few years ago, it would have given you a super-duper return. But don’t tie up all your money in supposedly crash-proof gold or deferred annuity.

  • Cut investment expenses…

    You can own a diversified portfolio with low-cost index funds. Index funds offer extremely low costs, and low tax turnover, making them a great choice for many investors.

  • Save more…

    Review your portfolio. If it isn’t growing fast enough to your satisfaction, one of the magics to apply is to save more.

  • Change priorities as you age…

    Your true investment strategy must be based on your life expectancy, and not on your retirement date. If you have a long-term strategy for investment, stick to it. You won’t lose sleep over the market’s inevitable ups and downs.

In a Nutshell
Have a long-term strategy. Don’t panic when the markets are coming down.

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