Monday, November 2, 2009, AM | 2 Comments
To make any kind of income from your static website or your dynamic blog, the first thing you gotta have is more and then some more traffic.
It does not make any difference whether you have Google AdSense ads on your site, or you are into affiliate marketing or have your own services and software that you want to sell, you must have ways to attract more and more visitors to your site and make it attractive enough that they click on your links fruitfully and to your advantage.
I am talking about what is, in the industry, better known as Search Engine Optimization (SEO). The simplest and easiest but at the same time can be the most difficult action to take is online. That means you gotta do something on your site to make it more search engine friendly.
Choosing the right keywords along with solid content growth is the first step in getting to the top of search engines.
For that you should take care of the following:
The title [tag]
Always have at least one keyword in the title of your page. That’s the simplest yet the most important action you can take. Your content on the page should be reflected in your title.
The first paragraph with your selected keywords and phrases on the page can be your description with of course limited number of words but enough in length that the visitors and especially the search engines robots can make some sense out of it.
When you build a page, you write the best content there is on the topic you have chosen for your site. You look for some keywords and phrases and use them in your content. As a matter of fact, the topic and the presentation on your page is what your visitors and the search engine look for.
Initially, when starting out to pick your keywords, make sure you can rank them for top search placement. That means, your keywords must be in a sequence built into your content stories that rank well with the minimum amount of site promotion.
You will also need to check your competition for proper keywords and then work on research analysis to see if you are able to overtake the competition’s websites for the top spot in search engine rankings.
In a Nutshell
Alexa is good when watching how your site is performing compared to others. When your search ranking has been accomplished you will then be able to target more difficult type keywords to further increase your website traffic and profits.