Five Ways To Know What You Need And Don’t Need For Your Business
Thursday, September 19, 2013, 1:00 AM | Leave Comment
If you’re like many business owners, you probably stay awake at night sometimes wondering what you can do to improve service to clients and turn a better profit. The area of business, where it so often seems like the sky is the limit, often takes a practical approach to achieving an owner’s dreams.
Even industry titans struggle with the same questions — Steve Jobs was once let go from Apple Inc., a company he himself founded, and recently a New York Times article explored how Microsoft major-domo Steve Ballmer has elected to step down from the company.
So knowing that difficult times are a standard in business — whatever the profit margin — is just one way to understand that you’re not alone in your concerns.
Here are just a few tips to know what your business needs or doesn’t need.
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Why flattery can be your worst enemy
One of the toughest parts of running a business is figuring out when you’re hearing only good news and no bad — even when bad news is more realistic, and therefore more valuable. Everyone likes to be told they’re doing well. But if your business is missing crucial protocols, and everyone is telling you that there are no problems, you’re going to hit turbulence — and fast.
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Why having good advisers means long-term success
This leads to point two: Are you surrounded by people you trust? Who is giving you advice, and what is their investment in giving you that advice? We all want to succeed, but knowing where you stand in business is crucial.
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Making tough decisions
When a business succeeds, the temptation is often to try to start helping others. Some businesses find that hiring friends is one way to “share the wealth,” for example. But often these friendships come under strain when problems arise due to a bad fit in the new workers — and when finances are mixed with friendship, the expectations that a business will have on an employee can become frustrating.
So asking yourself about whether you have employees who are there because they’re qualified, or because you’re trying to be generous to them, is one way to see if you’re taking care of yourself. When you’re not happy with an employee, it will eventually come out — one way or another. Sometimes making a tough decision early on will save the relationship in the long-term, and might even save your business.
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Why a strong web presence leads to revenues
With good deals on web optimization available, the ability to advertise over the internet can make getting the word on a company out an easier process — and with the kind of attention a good website can afford a company for a low cost, it’s certainly true that the internet has prompted a technological revolution in both advertising and customer service.
Companies like OrangeSoda Local SEO Company and other service providers, for example, can help bring in customers by addressing their interests directly, making sure they’re aware of solutions for their specialized needs.
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Knowing what’s around the curve
There’s a reason that doctors often spend time away at conferences each year — in industries like medicine, as in business, changes in technology often move so fast that what was true last year may have been overturned this year.
So staying on top of what is happening in your industry is crucial to getting out the best product. Seeing what’s just ahead of the next curve often gives you an advantage you can’t afford to miss.
So for these reasons, making business decisions that further yours and clients’ interests isn’t difficult. It does take a bit of change at times, but sometimes change equals new opportunities.
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